4 Things to Know About Herbal Supplements from Nature's Sunshine
February 9, 2026
At a Glance: Nature’s Sunshine has spent over 50 years helping people receive a little bit of Earth every day. Learn what sets our herbal supplements apart, from sourcing ingredients where they grow best, to rigorous purity and potency testing, to thoughtfully crafted formulas designed to work in harmony with your body.
At Nature’s Sunshine, the goal has always been simple: help people receive a little bit of Earth every day.
That mission began more than 50 years ago with a single herbal capsule, and has grown into a global commitment: to sourcing plants where they grow best, preparing them with care, and sharing them in ways the body can use.
If you’re wondering what makes Nature’s Sunshine different, it comes down to four things.
HOW IT STARTED
In 1972, Gene and Kristine Hughes discovered something practical and powerful. Gene was taking powdered capsicum (cayenne pepper) by the spoonful to support his digestion, but the experience wasn’t pleasant. Their solution was simple: put herbs into capsules.
That decision made them pioneers in the modern supplement industry, and started a company built around one belief: herbs, prepared thoughtfully, can support the body in meaningful ways.
HOW IT’S GOING
Today, Nature’s Sunshine works with more than 170 suppliers across 30 countries to source over 850 raw ingredients and 300 unique botanicals.
From mineral-rich soil in the Amazon to high-altitude growing regions in the Himalayas, ingredients are gathered from the places where nature allows them to thrive. This approach isn’t about variety for its own sake. It’s about potency, integrity, and respect for how plants grow best.





